Demand for data virtualization continues to grow

Demand for data virtualization continues to grow

Apr 11, 2015

 

The global demand for data virtualization solutions continues to grow, with more enterprises looking to free their information from the bounds of location and format.

Research from Forrester outlined that organizations are encouraging vendors to provide products that can improve enterprise security, big data and cloud capabilities.

The report suggested that the trend is being driven in part by the need for companies to have up-to-the-minute copies of data, with more focusing on real-time replication than ever before. Forrester also found that there is ultimately more trust in the market, with members of the C-suite having faith in tech vendors to deliver on promises.

Oracle virtualization

Oracle has worked hard to ensure that its virtualization products are up to par. Thanks to having a number of offerings that work coherently together, the compan offers a complete and optimized solution for enterprise data virtualization. For example, Oracle Solaris can be twinned with virtualized data centers which can then be linked to desktop virtualization.

-More companies are seeking innovative ways to virtualize their data.

While many organizations are looking to leverage cloud-based solutions in efforts to virtualize their systems, are the benefits truly worth it? The short answer is: It depends. However, here are the main advantages of virtualizing data:

1. Agility

Agility is important in the modern business environment. With more enterprises striving to be both first and best, being able to make speedy, accurate decisions based on insights is imperative.

The rapidness and ease of use of virtualized data are perhaps its most predominant benefits. 

2. Uniformity

Virtualized databases are more uniform by nature compared to the alternatives. This can provide enterprises with a more consistent representation of their data as well as add to the database's reliability.

Accuracy is closely linked with agility, as it is ultimately simpler to move the cluster around in response to changing business requirements.

To use a specific example, an e-commerce retailer that is seeking the best way to streamline its database around holiday seasons will benefit from virtualization. The increased flexibility allows data to be manipulated and processes aligned with any organically evolving company objectives.

More on the benefits of data virtualization can be found in this video, published by VMWare and featuring Research Director with Gartner Marcus Collins:

With the obvious advantages that data virtualization can bring to a whole host of sectors, it is little wonder that Forrester is predicting an upsurge in the number of companies engaging in the practice.

Whether such enterprises will gain a tangible competitive advantage remains to be seen, but data virtualization will most likely be a priority for some time to come.

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